Sesame Place – Merchandise Design

Sesame Place - Merchandise Designs

Sesame Place is a Sesame Street themed water park located near Philadelphia, PA. About350 has created many designs for various types of merchandise.

Using the classic Sesame Street characters, About350 created a series of beach towels with a distinct and bold striped pattern. These towels have gone on to be one of the most popular merchandise items in the park, and have been reordered several times.

In addition, About350 has created designs for use on a line of children's sports equipment, including both the packaging and equipment. We've created art for use on melamine plates or bowels, incorporated the familiar Sesame Street characters with fun colors and textures.

Another design shown here is the popular character logo. This fun and versatile design incorporates some of those distinct Sesame Street character features into each letterform. Along with creating the art, About350 worked with the Sesame Place product development team to help produce this merchandise set. Popular with both kids and parents.